DISQUS

Jim Kukral: Will Google Try To Own Affiliate Marketing Like Everything Else?

  • Leonard Chen · 2 years ago
    If that's even happening, then Google is just like Microsoft, trying to monopolize the entire internet advertising/marketing space and web is just too big for just one player.

    Having one voice to decide what's considered good or bad leaves people without a choice to make their own decisions. They just have to follow the market leader, and surely, we wouldn't want that.
  • Pranav Chavda · 2 years ago
    Jim,

    From what I am seeing google isn't quite eating CJ and linkshare alive, they are not even entering what "mainstream affiliate marketing" is. They are just a BETA CPA network who will eventually let people who have never been affiliates become affiliates. For the "supers", I don't see google ever becoming major option, maybe a part of the mix, but that's what Google will ever become - They are not monopolizing anything, the way google is looking at it is to create a market for CPA in the places it hasn't reached yet.
  • Jim Kukral · 2 years ago
    I just heard from my Google contact who read this blog entry. He offered no insight (of course), but at least we can be sure that Google is monitoring these conversations. Believe me, they are.
  • Shawn Collins · 2 years ago
    > Will Google buy the Affiliate Summit from Shawn and take it global? Will Shawn let them?

    We're already going global this year - London in September. ;-)

    Hey Sergey - give me a call. We can catch up on our undergrad days at U of MD.