DISQUS

Jim Kukral: I’m An Online Marketing Snob, Because I Care, Do You?

  • Amy Gahran · 3 years ago
    Hi, Jim

    Glad my article was useful.

    You wrote: "I work in this business and I’m sick and tired of seeing the scammers drag our brand into the mud."

    Yep, I can understand that. But the reality is that spammers and scammers will find a way to corrupt any system that gives them access to people's attention. It's just a given. Being sick of that is kind of like being sick of food spoiling, I think -- it's just a given. The trick is planning for this in the design of these systems, networks, and tools, to minimize the effects and efforts of the cockroaches.

    IMHO, of course.

    Keep fighting the good fight!

    - Amy Gahran