DISQUS

Jim Kukral: Forget Traffic, It’s A Waste Of Your Time

  • Dr. Jayashree Joshi · 2 years ago
    I blog and post comments on other people's blogs to draw traffic to my website. I get some traffic, but no actual patients, as yet.
    Now what do I do?
    ( I don't have money, even a little bit, to spend on adwords and SEOs either ).
  • Table Pad · 2 years ago
    This is indeed wisdom. Do what you are best at and the traffic will flow. It may take time, but flow it will.
  • The Franchise King · 2 years ago
    Jim, You are 100% correct.
    Your best and most helpful post to date.
    Joel Libava
    The Franchise King Blog
  • Sant · 2 years ago
    I think creating a brand in your niche and getting traffic to your blog are very related. You can't do one or the other very well without both strategies in place.

    If you can create a compelling and unique brand in your niche you will attract traffic to your blog. If you know how to drive massive traffic to your blog, it definitely helps with your branding. So I don't think thinking about attracting traffic is a waste of time at all.

    In fact, without knowing how to drive traffic to your blog, it's very likely no one will know about it. How long will a blog with no readers lasts? Will the writer persevere on his/her lonely journey? It just makes it so much harder to do.

    I guess it really depends on the purpose of the blog in the first place.
  • BillinDetroit · 2 years ago
    Good quality content means nothing without readers. A swarm of readers isn't much good if you can't give them a reason to come back. The way I am handling things (roughly a couple weeks into it) is to write some, market some, write some more, market some more. At some point I'll hit the sweet spot and things should begin to take on a life of their own.

    At the moment I am redesigning my web site so that traffic that flows from the blog will find a unified presence that makes it easy to buy. Then I will do the same thing with my gallery and shopping cart.

    The big point you hinted at is that the online merchant must identify a 'deliverable', pitch it to the right people (pre-qualified potential customers) and then deliver that content in a way that impresses the customer.

    But if every batter got a hit every time, the inning would never end. And innings DO end.